Social Media: What is it and why is it so important for any company?

Why is social media so important? And most importantly, why should you and your company care about?

Photo credit: grki

I found this article at www.masternewmedia.org and I think it attendes to some interesting points about social media and why it should be used, not just for personal use, but for any company.

1. Social Media provides you with an extended group of people that you can be in communication with (much more people than with email!) 

2. These people will openly and freely give you feedback and criticism, exchange opinions and give reviews

3. Social Media gives you the opportunity to have a really good and well established customer service

4. This new dynamic has created an environment where communication, collaboration and coordination exist without barriers

If you want to read the full article, click here

New York Office

It has happened the New York office is open.  You can reach us on  (941) 312-7479

Here is the view from the window

Here is the address:

68 Jay Street

Suite 718

Brooklyn, NY 11201

http://goo.gl/maps/2wGEk

The $1.3 Trillion Price For Not Tweeting At Work

www.fastcompany.com posted an article advoating the benefits of social media in terms of the monitary gains received as a result. From their findings, they suggests that companies could unlock $1.3 Trillion if they utilised social media platforms.

This article promotes social media as a useful tool and encourages companies to use it and the huge influence it has had in the last few years is hard to ignore!

To read the full article, click here

Pop went the social media bubble. Now what?

Are we or arn't we? Is the time of social media coming to an end? Facebook's pummeling by Wall Street this summer hurt. Of course, even bloodied, none of these companies is going out of business. Social media is hardly dead. What's dead is the world's wild infatuation with all things social. That change alone could have profound implications.

This article shows that where one go the rest follow. Despite these enormous challenges, social media platforms remain effective ways for other businesses to reach audiences and for apps to gain distribution. On that front, the social revolution is just getting started.

If you would like to read the full article, click here

The Perennial Plate on the next tour