Social Media: What is it and why is it so important for any company?

Why is social media so important? And most importantly, why should you and your company care about?

Photo credit: grki

I found this article at www.masternewmedia.org and I think it attendes to some interesting points about social media and why it should be used, not just for personal use, but for any company.

1. Social Media provides you with an extended group of people that you can be in communication with (much more people than with email!) 

2. These people will openly and freely give you feedback and criticism, exchange opinions and give reviews

3. Social Media gives you the opportunity to have a really good and well established customer service

4. This new dynamic has created an environment where communication, collaboration and coordination exist without barriers

If you want to read the full article, click here